Sportsmen and women can have unusual earnings opportunities – often compressed into relatively short periods of time. This requires careful investment and planning for when their sports career is over.

Performance Wealth, the RIA, has announced the kickoff of an alliance with student athletes, demonstrating how the wealth and sports worlds can overlap.

The organization has started the Performance Wealth Student-Athlete NIL Alliance, with 17 student-athletes from colleges and universities around the US. 

Through the program, Performance Wealth hopes to provide financial literacy training and education that will prepare sportsmen and women for their future careers and give them tools to help achieve financial success.

The firm has offices in the Chicago suburb of Hinsdale, Illinois, Naples, Florida and San Diego, California.

"Being a former student-athlete myself, I understand the pressures that many of these young people feel to excel both academically and athletically,” Thomas J Salvino, chief executive and wealth manager, Performance Wealth, said. “We made this part of our intern program which will allow them to participate from wherever they are going to school so they can keep up their athletic commitments while also completing an internship.”

The firm has been working with young people to develop sound money habits and understand the power of successful investing for a quarter of a century. The sports program is the next step in this work.

The 17 college student-athletes participating in the Performance Wealth Athlete Program are:

-- Kevin Bauman, the University of Notre Dame – Football; 
-- Paddy Burns, the University of Notre Dame – Soccer; 
-- Brett Chrisman, Northwestern University – Soccer;
-- Bryan Dowd, the University of Notre Dame – Football and Soccer; 
-- Griffin Eifert, the University of Notre Dame – Football; 
-- Connor Hincks, the University of Notre Dame – Baseball;
-- Emma Jackson, Duke University – Tennis; 
-- Regan Krause, Stanford University – Softball; 
-- Chase Ketterer, the University of Notre Dame – Football;
-- Tony Lindwedel, the University of Notre Dame – Baseball; 
-- Reese Mayer, the University of Notre Dame, Northwestern University – Soccer; 
-- Tommy Mihalic, Indiana University – Soccer; 
-- Ethan O'Brien, the University of Notre Dame – Soccer; 
-- Mason Parris, the University of Michigan – 2023 NCAA Wrestling Heavyweight National Champion; 
-- Drew Pyne, Arizona State University – Football; 
-- Alex Salvino, the University of Notre Dame – Soccer; and 
-- Emma Schettig, the University of Notre Dame – Lacrosse. 

To see other stories about the overlap of sports and wealth management in the US, see here and here.