The US RIA continues to launch programs aimed at educating and informing specific client groups and their families.

Performance Wealth, an independent RIA firm with $2.2 billion in AuM, has launched what it calls the Next Generation Education Initiative. It is a program for instructing NextGen individuals to understand and manage wealth.

The program starts with an introductory webinar on May 31.

Earlier in May, the business also kicked off an alliance with student athletes, demonstrating how the wealth and sports worlds can overlap.

Performance Wealth said it started its latest initiative because it found that recipients of wealth lack the understanding and experience to manage it. The move comes at a time when $84 trillion is projected to be passed down from older Americans by 2045, with $16 trillion being transferred in the next decade alone. 

"We collaborate and help people ensure that their wealth is a blessing and has a positive impact on their families. Productive and successful family wealth management follows education and prudent planning,” Thomas J Salvino, chief executive, Performance Wealth, said. 

The program is being led by wealth manager Charles Lesser and client services manager Grace Salvino, who as young professionals have been in similar situations themselves and can answer many of the same questions based on their own experiences.

Performance Wealth has offices in the Chicago suburb of Hinsdale, Illinois, Naples, Florida, and San Diego, California.