Bezos' Family Office Loads Up On AI Startup Investments - Media

Editorial Staff

7 July 2026

Amazon founder Jeff Bezos’ family office made five direct investments in AI startups in June, accounting for 10 per cent of family office dealmaking, CNBC reported last week, citing data from FINTRX, the private wealth information platform.

Bezos Expeditions is now the most active family office investor in 2026 so far, with eight direct investments in private companies.

There’s been a torrent of coverage around AI, and space-related technology, and the impact on wider markets.

The report noted that 21-year-old family office took part in five rounds for artificial intelligence startups last month, including a $12 billion Series B for Prometheus. The startup, now valued at about $41 billion, counts Bezos as a cofounder and co-CEO. 11.

While Prometheus takes up most of Bezos’ time, his namesake investment firm added four new startups to its portfolio with nine-figure rounds: General Intuition, CuspAI, Generalist and Flourish.

Hillspire, the family office of ex-Google CEO Eric Schmidt, also took part in General Intuition’s $320 million Series A, the report said.

In a separate report on June 9, FINTRX found that a small segment of exchange-traded funds, XOVR, RONB, and NASA - hold direct SpaceX exposure through special purpose vehicles and direct share ownership, giving firms a way to get clients positioned before the SpaceX IPO.

Some 113 firms have already reported positions in ETFs with exposure to SpaceX. Major advisory platforms, FINTRX said, established “meaningful” positions in these ETFs: Raymond James, Morgan Stanley, LPL Financial, and UBS.