US-based Archway Technology Partners intends to release new data presentation technology with its 15 May rollout of its ATWeb Enterprise Accounting platform for investment professionals.

"Archway has leveraged the deepest research performed to-date on human perception and cognition in developing new visual representation technology. These technologies, code named Crystal Ball, will improve our clients' ability to better understand their businesses and analyze complex networks of nested ownership," said Jason Brown, President, Archway Technology Partners.

Archway's product builds on the fact that humans cannot keep up by the speed in the growth of complex information. This is demonstrated, the firm says, in family office environments where complex organizational structures are employed to protect the interests of beneficiaries, compounding in complexity with each successive generation.

The firm supports operations of private investment companies such as hedge funds, fund of funds, family offices, multi-family offices, fund administrators and venture capital funds.