Family Office
Placemark nabs Canadian client

Overlay manager in partnership with BMO’s Nesbitt Burns.
Placemark Investments will provide the overlay management for
Canadian brokerage BMO Nesbitt Burns’ unified managed account
(UMA) platform. The new platform – the first of its kind in
Canada, say Placemark and Nesbitt Burns – provides account-level
Canadian and U.S. currency capabilities and French- and
English-language support for advisor desktops.
“Clients have told us that they want a simpler way to manage
their assets,” Sarah Widmeyer, managing director of Nesbitt
Burns’ “Managed Assets” group, says in a press release. “Right
now in this industry you need multiple accounts and investment
vehicles to get a diversified solution.”
Some consider the UMA helpful in that regard because it provides
reasonably broad allocation across different asset classes and
styles, usually at lower investment minimums than it would take
to secure similarly representative holdings in distinct accounts.
A Nesbitt Burns UMA has an investment minimum of $121,400 – which
comes to a nice round $150,000 in Canadian dollars.
Alphabet soup
The Money Management Institute (MMI), a Washington, D.C.-based an
association of separately managed account (SMA) managers and
sponsors, defines the UMA as “a single custodial account [that]
has been created by one agreement, with the capacity to hold a
wide variety of investment vehicles.” In addition, reporting to
UMA owners “should be available in a single report with analysis
for the total UMA as well as its sleeves.” The MMI also
stipulates that “overall management” of the UMA must be assigned
to an overlay manager, whose job – in the active sense of the
term at least – is to rationalize duplication across the UMA
while enhancing its overall tax efficiency.
Generally speaking, a UMA differs from a multiple-discipline
account (MDA) by including not just different equity styles, but
also different asset classes including “SMAs, [exchange-traded
funds], hedge funds and other alternatives,” says Placemark CEO
Lee Chertavian.
To confuse matters though, some players contend that an MDA can
include fixed income without stretching the definition, while
others say that the inclusion of a fixed income sleeve
automatically makes it a UMA. “‘UMA’ has become the buzz word of
the [SMA] industry,” says Chertavian. “So rather than change the
product, some players just change the definition.”
In an attempt to resolve another UMA-inspired definitional
dispute, the MMI has recently coined the acronym “UMH,” or
“unified managed household,” to describe one-view reporting on a
family’s taxable and tax-deferred investments, which can’t be
included in a single registered account.
Next up?
Nesbitt Burns UMAs come in two flavors, “pre-configured model
portfolios based on the input of specialist teams at BMO Nesbitt
Burns and a] open-architecture offering that allows advisors to
create completely custom portfolios,” according to a Placemark
press release. In other words, investors can choose between an
all-proprietary selection of managers and one that includes
outside managers.
In addition to supporting U.S. and Canadian currencies as well as
both of Canada’s official languages, Nesbitt Burns' platform can
accommodate managers from both sides of the border, a must-have
given Canadian investors’ liking for U.S. assets.
Though he emphasizes that Dallas and Wellesley, Mass.-based
Placemark isn’t actively hunting for international partners,
Chertavian figures the dual-currency and dual-language
capabilities his firm helped craft for Nesbitt Burns could turn
heads abroad. “We anticipate this will be the first of many
international UMAs and investment management products we will
develop,” he says.
Chertavian won’t say if Placemark’s next cross-border partnership
will be with the Royal Bank of Canada’s (RBC) Dominion
Securities unit, but it’s tempting to think so. Last year
Placemark landed the overlay role on the UMA platform of RBC Dain
Rauscher, RBC’s U.S. retail brokerage subsidiary. In addition,
RBC Technology Ventures provides venture funding to
Placemark.
Besides Nesbitt Burns and Dain Rauscher, Placemark’s UMA clients
include Piper Jaffray, McDonald Financial Group, Janney
Montgomery Scott and, in partnership with FundQuest, JPMorgan
Chase.
Nesbitt Burns is part of Toronto, Ontario-based BMO Financial
Group, still better known as the Bank of Montreal. –FWR
Purchase a reprint of this story.