There's a new firm that says it provides a range of services, such as for estate planning, business succession and tax strategies to a network of wealth management businesses.

A new US organization that provides wealth managers with risk management and financial planning tools has gotten off the launchpad. The business is called Mosaic Advanced Planning, and it is by backed Merchant Investment Management.

MAP provides integrated support to deliver estate planning, tax strategies, business succession, and complex wealth planning solutions to the Merchant ecosystem and the broader wealth management industry, MAP said in a statement yesterday. 

The new firm is led by Heather Kelly, its chief executive and founder. She used to head RIA distribution for Allianz, the German financial conglomerate, and built United Capital’s financial advisor risk management team.

As part of the launch, Rick Muzik joins as chief growth officer and managing partner.

“We created Mosaic Advance Planning to address a critical need in the industry - enhancing the client experience with a strategic, high-touch planning approach that integrates advanced strategies, risk management, insurance, and family office services, enabling firms and advisors to grow with confidence," Kelly said.

Merchant, a private partnership, is composed of 100 partner firms and RIA practices, collectively overseeing more than $180 billion in assets.