Family Office
Morgan Stanley execs call shots in JV with Citigroup

Smith Barney honchos outnumbered nine-to-five by former Morgan
Stnley brass. The wealth-management joint venture between Morgan
Stanley and Citigroup will be dominated by Morgan Stanley
executives.
In January 2009, Citi agreed to exchange Smith Barney for a cash
payment of $2.7 billion and 49% of the Morgan Stanley Smith
Barney joint venture and. Morgan Stanley, which is combining its
Global Wealth Management business with Smith Barney to create the
new firm, gets 51% Morgan Stanley Smith Barney. The new business
is supposed to launch in a few months.
At the top of the management team for Morgan Stanley Smith Barney
sit Morgan Stanley's co-president James Gorman as chairman and
Charles Johnston, now head of Citi's Global Wealth Management
business in the U.S. and Canada, as president.
Who's who
After Johnston, it's a fair shout to the next-highest Citi folk
to make Morgan Stanley Smith Barney's leadership squad. Paul
Hatch, now Citi's wealth-management product head, will do
something similar in the new set-up. Citi's high-net-worth
segment head Craig Pfeiffer will take charge of marketing for the
joint venture.
Ex-Citi employees will also fill out two of the joint venture's
four regional directorships. Smith Barney's Ron Ferrelli will
lead Morgan Stanley Smith Barney's retail-brokerage operations in
the U.S. Northeast, and Smith Barney's Doug Kentfield will lead
western U.S. operations. Morgan Stanley's Bill McMahon and Rick
Skae will lead the joint venture's southern and central regions
respectively.
But for the most part lead Morgan Stanley Smith Barney's
leadership is all Morgan Stanley -- a fitting enough arrangement
if you view the whole deal as Citi taking out a mortgage on Smith
Barney to stave off collapse. Ray Harris, vice chairman of Morgan
Stanley's wealth-management business will continue in that role.
Jim Rosenthal, co-head of Morgan Stanley Smith Barney's
"integration office," will lead on-going integration efforts
after the deal closes. Jeff Gelfand, finance director of Morgan's
private-client business, serve as CFO of the joint venture. Cece
Sutton, now head of retail banking at Morgan Stanley, will
oversee banking products and services for Morgan Stanley Smith
Barney. These executives will report to Gorman.
Andy Saperstein, head of sales at Morgan Stanley's wealth
division, has been tapped to be head of U.S. wealth management as
a report to Johnston. That'll make him responsible for the joint
venture's branches, recruiting and professional development.
Michael Armstrong, head of Morgan Stanley's ultra-high-net-worth
business, will continue in that role as a report to Johnston
while overseeing the integration of Smith Barney's family-office
group with the newly combined business. -FWR
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