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JP Morgan's Private Bank Unveils Luxury Offering

Editorial Staff September 17, 2025

JP Morgan's Private Bank Unveils Luxury Offering

The range of services are aimed at clients in the US.

JP Morgan Private Bank has rolled out its new Lifestyle Services offering that is aimed at ultra-high net worth clients.

The service was launched yesterday from JP Morgan’s newly-expanded Global Family Office Practice that is co-led by William Sinclair and Natacha Minniti.

US-based JP Morgan clients benefit from access to exclusive offers, including complimentary consultations, discounted rates, and waived fees for various services.

“In an era where discerning families seek more than just financial guidance from their wealth management advisors, JP Morgan Private Bank is redefining wealth advisory by curating a platform that enriches clients' lives beyond their balance sheet,” William Sinclair, co-head of JP Morgan Private Bank’s Global Family Office Practice, said. 

Service offerings include: Private aviation services; outsourced chief financial officer services; healthcare management; art and collectibles; staffing solutions; aggregation and reporting; and luxury travel services. In the luxury travel case, JP Morgan has made use of its purchase of Valerie Wilson Travel in 2023. 

The new service forms part of the expanded global family office practice that is jointly led by William Sinclair and Natacha Minniti.

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