The B2B organization working with US wealth houses partners with another firm.

US financial advisor Bruce K Lee is joining forces with Dynasty Financial Partners, the business-to-business group that services advisors as clients, to build a wealth firm called Keebeck Wealth Management.

Lee, who is founder and chief executive of the Chicago-based firm, previously worked at Merrill Lynch in Chicago as managing director in its private wealth business from 2011 to this year.

Joining Lee are the following professionals: Joseph Polakoff; partner, wealth advisor; Mathew Klody, MD, and chief investment officer; Stephanie Roberts, MD, director of operations; Alexa Hyman, vice president, client solutions, and Matthew Carey, analyst.

Among its other resource partners, Keebeck has selected Pershing Advisor Solutions to provide custody services for its clients’ assets and Addepar for performance reporting.

The addition of another client sees Dynasty continue to expand its business model of supporting firms wishing to build business and expand without losing the very independence that their founders and clients wanted in the first place. (To see some recent developments at Dynasty, click here.) There has been a trend of bankers and brokers leaving bulge-bracket firms to form or join firms such as RIAs because they want to be their own boss. But with compliance and other costs mounting, they typically need to partner with other firms. (The breakaway trend is also concurrent with a pattern of independent firms merging to build scale, with more $1.0 billion-plus RIAs coming into the frame.)

In September last year, Dynasty brought Schmidt Financial Group into its network of advisory firms. Schmidt Financial Group is based in Kirkland, Washington. It is an independent RIA managing more than $300 million in client assets.

(Family Wealth Report recently interviewed Dynasty about how it provides capital to help its member firms grow and adapt; a report will be released soon.)

Among other areas of interest, Lee serves on the board of trustees for The University School of Milwaukee and is an active participant in Youth Entrepreneurs. He formerly served on the board of the John G Shedd Aquarium, and The DuPage Community Foundation. Keebeck is Lee’s name given by his first generation US immigrant parents and it means “to ascend” in Korean.