M and A
Deals Of The Day: The Latest In Wealth Management M&A – Mercer, Axis, RFG, Wealthspire
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The latest mergers, acquisitions and other corporate actions in the wealth management sector.
Mercer Global Advisors
Mercer
Global Advisors, an RIA, has added $150 million (client
assets) firm Personal Financial Solutions (PFS), based in
Manasquan, New Jersey.
PFS, which was founded in 1996 by Kenneth LeBlanc, is majority owned by Oak Hill Capital, Genstar Capital, and Altas Partners. Mercer Global Advisors, headquartered in Denver, Colorado, has $98 billion in client assets.
RFG Advisory
RFG Advisory, a
platform for advisors looking to build their own businesses, said
Ivy Pierson had launched Pierson Wealth Management,
a business overseeing more than $230 million in client
assets.
Through the partnership, Pierson Wealth Management will use RFG’s technology, including its recently-launched ClickONE, a unified operating system that connects every layer of the business into a single platform.
“We’re seeing more Advisors make this move because they want control over how they build and grow their business,” Ed Swenson, president of RFG Advisory, said. “Ivy’s launch reflects a broader shift toward models that prioritize ownership, flexibility and long-term enterprise value, and that’s exactly where RFG is focused.”
Wealthspire
Wealthspire, an
independent wealth management, institutional advisory, and
business management firm, has announced that Fiducient
Advisors – part of a family of firms including Wealthspire
– has completed its acquisition of Axia Advisory.
Axia, based in Indanapolis, has $1.9 billion in assets under management or advisement. Founded in 1992 by Keith Shadrick, the firm provides retirement plan services and has a private wealth segment.
Axia Advisory will continue to operate from its Indianapolis office, providing continuity for clients while gaining access to Wealthspire’s platform and national reach.
Wealthspire is rebranding in 2026. As part of that, Fiducient's institutional business will move to the Wealthspire brand. Its private client business will integrate into Wealthspire's private client business.
In the interim, Fiducient has continued to operate as a distinct institutional brand within the broader Wealthspire ecosystem.