As it might very well do, since it provides data-aggregation technologies. Financial-data aggregator CashEdge says it hauled in 50 new institutional clients in 2007. It adds that its success last year was mainly due to the perception among firm that access to consolidated client data is an essential tool for financial planning and wealth management.

"The industry is witnessing resurgence in the demand for reliable data aggregation applications among wealth-management firms," says CashEdge's CEO Sanjeev Dheer. "More than ever before, financial advisors are utilizing data aggregation to provide better client advice and increase assets under management."

Differentiator

CashEdge's AllData service integrates client-account data from over 10,000 financial institutions. This data can be transferred into analytical tools like asset-allocation models and portfolio-reporting systems.

Jeffrey Stenroos, an independent advisor affiliated with Centennial, Colo.-based broker-dealer Geneos Wealth Management, says that CashEdge has helped him create "new efficiencies in the areas of data management and portfolio review." In addition to trimming costs associated with providing core advisory services, the ability that CashEdge gives him to create proposals and presentations "creates a differentiator for me in the market that attracts new clients."

New York-based CashEdge says it serves "hundreds of leading financial institutions" including four of the top five banks and 20 of the top 100 credit unions in the U.S. -FWR

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