The senior figure previously worked at Unicredit.

BNP Paribas has named Elena Goitini as its head of private banking and wealth management in Italy. Separately, it is launching a new growth strategy for the unit.

Goitini previously worked at Unicredit Group where she had senior roles in Italy and Central Eastern Europe, Reuters reported. Her appointment was also confirmed on her Linkedin public profile. 

The French bank reportedly said it planned to hire more private bankers in Italy.

“To benefit from the expansion of the Italian market, where our assets under management have grown 60 per cent between 2012 and 2019, we want to accelerate our growth ... across all regions - and in particular in the north of Italy,” Sofia Merlo, co-CEO of BNP Paribas Wealth Management said in a statement.

This news service has contacted the bank seeking further details.